Workday Rising EMEA 2024

This year, Workday Rising EMEA brought together business leaders, innovators, and Workday customers from across Europe and beyond in Amsterdam. As a proud exhibitor and sponsor, Makse Group was excited to connect with customers, partners, and industry peers to discuss how businesses can leverage the full power of Workday to transform operations, drive innovation, and plan for the future.

Day 1: The People Behind Technology

The event started with inspiring keynotes from Workday CEO Carl Eschenbach and special guest Anthony Joshua, who set the stage for a thought-provoking week. Their message was clear: while technology propels progress, it’s the people behind the technology who make transformation possible. 

From optimizing operations to empowering teams, day one highlighted how Workday solutions enable organizations to maximize human potential and achieve tangible results.


Day 2: A Vision for the Future

Day 2 took a closer look at the vision for the future and featured compelling customer stories. Real-world examples demonstrated how organizations are using Workday to streamline operations, break down silos, and achieve long-term business transformation. These stories emphasized the real impact Workday is having—helping customers stay agile, competitive, and aligned in an ever-changing landscape.

From financial management to workforce optimization, attendees left with a clear sense of how Workday continues to evolve to meet modern business challenges.

Day 3: Intelligent Finance for Tomorrow

On Day 3, the conversation shifted to the rapidly changing finance world and AI's transformative role. Workday empowers organizations to build future-ready finance teams with the tools and insights to thrive in a technology-driven landscape. Key themes included:

  • AI and Automation: Automating repetitive processes so finance teams can focus on strategic planning and analysis.

  • Extractive AI for Finance: Leveraging data to extract actionable insights in real-time.

  • Adoption Curve: Preparing teams to embrace AI and automation at every stage.

  • Future-Proofing the Role of Accounting: Moving beyond traditional functions to focus on decision-making, strategy, and value creation.

The discussion made it clear that AI isn’t a far-off concept—it’s here now, reshaping the rules of finance and demanding that teams adapt to stay ahead.


Partners: The Backbone of Innovation

One key message resonated throughout the event: the important role of Services, Advisory, and Innovation partners in the Workday ecosystem. With over 900 partner attendees at Workday Rising EMEA, customers benefitted from a collective intellectual network of experts. This network drives progress through implementation and advisory, but more importantly, through innovation around  Workday solutions.

At Makse Group, our expertise goes beyond Workday implementation and support. Where we really shine is in our ability to provide true transformational value for our clients - strategic guidance, tailored solutions, and Workday Extend applications that help optimize business processes and reduce tech debt.

We partner with organizations to develop and execute clear, actionable strategic roadmaps that align technology with business goals. Leveraging industry trends and insights, we help our clients equip themselves to embrace innovation and make progress on their transformation journey.

As a trusted partner, Makse Group thrives at the intersection of strategy and technology. We deliver solutions that evolve with your business and help you realize the full value of your Workday investment.

The Makse Group Difference

At Workday Rising EMEA, we demonstrated how our tailored solutions align with organizational goals and drive real impact:

  • Implementation Advisory: Helping organizations maximize adoption and value from Workday.

  • Post-Go-Live Optimization: Supporting businesses as they adapt, evolve, and grow.

  • Workday Extend Application Development: Designing solutions that address unique needs and fill product gaps.

Looking Ahead

Workday Rising EMEA provided the perfect opportunity to connect, learn, and collaborate with the broader Workday community. As the ecosystem evolves, Makse Group remains committed to being your trusted partner in unlocking the full potential of Workday.

From strategy to execution, we craft solutions unique to your business. We turn challenges into opportunities and help you plan for a sustainable, innovative future.

We hope to see you at Workday Rising in San Francisco and Workday Rising EMEA in Barcelona next year!


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